An Account Director in PropTech is a senior role responsible for overseeing ‘key’ client relationships, driving revenue growth, and developing strategic account plans within the property technology sector. They manage ‘high-value’ accounts, lead account teams, and ensure clients achieve maximum value from the company’s PropTech solutions.
Salary Range:
- Base Salary: Typically between £70,000 - £100,000+.
- OTE (On-Target Earnings): Can push total earnings to £120,000 - £150,000+, depending on bonuses and commissions.
Factors Affecting Salary:
Location:
London and other major cities often offer higher salaries compared to smaller towns.
Company Size and Stage:
Larger, well-established PropTech companies may offer more competitive salaries and benefits packages compared to startups.
Specific Role and Responsibilities:
Some roles may require more technical knowledge or sales experience, which can influence the salary offered.
Average Salary: £90,000 – £120,000 base + bonus + benefits
Here’s a breakdown of their key responsibilities:
Key Responsibilities
1. Strategic Account Management
- Oversee and manage high-profile or enterprise-level clients in the real estate industry.
- Develop and execute account growth strategies to drive long-term client success.
- Act as a senior point of contact for clients, ensuring strong relationships at the executive level.
2. Revenue Growth & Commercial Strategy
- Lead account expansion through upselling, cross-selling, and contract renewals.
- Develop revenue forecasts and contribute to overall sales and business strategy.
- Negotiate complex, high-value contracts and partnerships.
3. Leadership & Team Management
- Manage and mentor Account Managers and Executives, ensuring best practices in client management.
- Align internal teams (sales, product, marketing, customer success) to support account growth.
- Set KPIs and performance targets for the account management team.
4. Market & Industry Expertise
- Stay informed about real estate trends, market changes, and PropTech innovations.
- Act as a trusted advisor to clients, providing strategic insights and solutions.
- Represent the company at industry events, networking opportunities, and conferences.
5. Collaboration with Internal Stakeholders
- Work closely with product teams to ensure client feedback informs product development.
- Support marketing efforts by contributing case studies and testimonials.
- Align with the senior leadership team to refine business strategies based on market needs.
Skills & Experience Required
- Extensive experience in account management, sales, or business development (typically 7+ years).
- Strong track record of managing high-value clients and driving revenue growth.
- Knowledge of the PropTech / SaaS and real estate sector is highly desirable.
- Proven leadership skills with experience managing teams.
- Excellent negotiation, communication, and stakeholder management skills.